Alfa Insurance Review: JD Power Ratings, AM Best Financial Strength Ratings, & Customer Complaints

This review will analyze the change in the JD Power home & auto insurance scores & ratings for Alfa Insurance over the last few years. The annual JD Power insurance company studies are, in my opinion, the most objective & relevant indicators of customer & claims satisfaction, by surveying the opinions of thousands of consumers about their auto & home insurance. However, the power circle ratings used by JD Power can be deceptive, with some companies receiving the top rated four and five power circle ratings, not scoring much above the score of the average company. This review will look at the JD Power ratings & numerical scores for Alfa, in all the JD Power insurance studies where it was included in the last three years, to see if its JD Power ratings truly reflect the quality of the claims & customer service for the company.

This review will also show you if Alfa has a better than average, average, or below average complaint record for 2009, 2010, 2011, 2012, 2013 & 2014. Additionally, I’ll review the AM Best Financial Strength Rating (FSR) for the Alfa insurance companies.

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The detailed information in this review compares Alfa auto & home insurance to the industry average and competing companies for customer service, claims processing performance, customer complaints, financial strength, and insurance rates, but if If you don’t want to read all the details, you can go to this review on my website here, to see at a glance if Alfa consistently performs better than average, average, or worse than average for customer service, claims, and pricing, and compare Alfa to over 40 other U.S. auto & home insurance companies.

Alfa Insurance Review

Alfa Insurance Group consists of three smaller insurance groups:

Alfa Insurance — This group sells auto & home insurance through its own agents in Alabama, Georgia, & Mississippi.

Alfa Alliance — This group sells auto & home insurance through independent agents in Virginia.

Alfa Vision — This group sells nonstandard auto insurance (drivers with accidents, tickets, DUIs, no insurance, or few years driving experience, etc.) through independent agents in Arkansas, Georgia, Indiana, Kentucky, Missouri, Ohio, Tennessee, Texas, & Virginia.

Among these three groups, there are 7 Alfa subsidiary companies selling auto and/or home insurance in 11 US states, and 1 subsidiary insuring commercial (business) properties.

This Alfa Insurance Group review is divided into three sections, considering its: 1. AM Best Financial Strength Ratings; 2. JD Power insurance study results; 3. auto & home insurance customer complaint record.

1. AM Best Financial Strength Rating for Alfa Insurance Group

Alfa was downgraded from its rating of A+, to the Financial Strength Rating of A (Excellent) in 2011, and has since had a stable outlook (no rating downgrade or upgrade is expected in the near future), reaffirmed by AM Best on 12/17/2014. A+ is the second highest rating for AM Best, so Alfa is now rated at the third highest AM Best rating of A. Alfa customers should keep an eye on the AM Best Financial Strength Rating, but I do not become concerned about the financial strength of auto & home insurance companies, as long as they maintain at least an A- Financial Strength Rating with AM Best. Bookmark (or place in your favorites) this review, because I will revise it if I become aware Alfa has been downgraded (or upgraded) again.

Alfa Life Insurance Corporation, selling life insurance, also has the AM Best Financial Strength Rating of A (Excellent) with a stable outlook, where no ratings upgrade or downgrade is anticipated in the near future.

AM Best financial strength ratings are not a measure of customer service or the quality of the claims adjusting for any of the Alfa companies, but an opinion about their ability to pay claims, remain financially solvent, and stay in business. I recommend avoiding, if possible or practical, any auto or homeowners insurance company with lower than an “A-” rating for financial strength from AM Best. Some major auto & home insurance companies have higher or slightly lower financial strength ratings than the Alfa companies, but the difference in financial strength among A++, A+, A, & A- rated companies is not significant to me unless higher rated companies are the same or better in terms of price, coverage, claims handling, and customer service.

Source: AM Best Rating for Alfa Insurance Corporation

2. Alfa Insurance JD Power Ratings Analysis for 2011, 2012, 2013, 2014, & 2015

The Annual JD Power US Auto Insurance Customer Satisfaction Study

2015: Alfa scored 6 points (on a 1,000 point scale) or .6% above the 2015 Southeast region average, at 831 out of 1,000 points.

Here is how Alfa rated in the Southeast Region for the five factors used to determine its overall auto insurance customer satisfaction score in 2015:

Policy Offerings: Three Power Circles (about average)

Price: Four Power Circles (better than most)

Billing & Payment: Three Power Circles (about average)

Interaction: Three Power Circles (about average)

Claims: Four Power Circles (better than most)

Overall Customer Satisfaction: Three Power Circles (about average)

Allstate & Progressive scored about the same (within 2 points) as Alfa in the 2015 Southeast Region study.

These companies scored 2.8% or more higher than Alfa in the 2015 Southeast Region study (from highest scoring company to lowest scoring company): USAA and Tennessee Farm Bureau.

These companies scored .5% or more lower than Alfa in the 2015 Southeast Region study (from highest scoring company to lowest scoring company): North Carolina Farm Bureau, Kentucky Farm Bureau, State Farm, Auto-Owners, GEICO, Nationwide, Travelers, Liberty Mutual, and Safeco.

2014: The 2014 study consists of the same 11 regional studies as the 2013 study. Alfa was surveyed and rated only in the Southeast region (Kentucky, Tennessee, North Carolina, South Carolina, Louisiana, Mississippi, Alabama and Georgia). Alfa received the JD Power rating of 4 power circles (better than most) in the 2014 SE region study. Alfa scored 832 points on the 1,000 point scale, 16 points higher (1.6%) than the Southeast regional average of 816 out of 1,000 points. There are 5 categories making up the overall customer satisfaction rating. Alfa was rated 4 power circles (better than most) in the categories of Pricing, Policy Offerings, Interaction, and Billing & Payment, but received the highest rating of 5 power circles (among the best) in the category of Claims. Alfa improved its score by 21 points (2.1%) from 2013.

2013: The 2013 study consists of 11 regional results. Alfa was surveyed and rated only in the Southeast region (Kentucky, Tennessee, North Carolina, South Carolina, Louisiana, Mississippi, Alabama and Georgia — Florida now has its own regional study). Alfa received the JD Power rating of 4 power circles (better than most) in the 2013 SE region study. However, Alfa scored 811 points on the 1,000 point scale, only 7 points higher (.7%) than the Southeast regional average of 804 out of 1,000 points. There are 5 categories making up the overall customer satisfaction rating. Alfa was rated 3 power circles (about average) in the 4 categories of Pricing, Policy Offerings, Interaction, and Billing & Payment, but was rated 4 power circles (better than most) in the category of Claims. In spite of its 4 power circle rating, based on its actual score in this regional study, I’d consider the auto insurance customer satisfaction for Alfa as average. Alfa improved its score by 17 points (1.7%) from 2012, but still 32 points (3.2%) below its 2011 score.

2012: The 2012 study consists of 7 regional results. Alfa was surveyed & rated only in the Southeast region (Florida — which will have its own regional study starting in 2013, Kentucky, Tennessee, North Carolina, South Carolina, Louisiana, Mississippi, Alabama and Georgia). Alfa received the lowest JD Power rating of 2 power circles (the rest) in the 2012 SE region study. Alfa scored 794 points on the 1,000 point scale, 20 points lower (2.0%) than the Southeast regional average of 814 out of 1,000 points. 20 points lower than average is not a big difference on a 1,000 point scale, but based on its score in this regional study, I’d consider the auto insurance customer satisfaction for Alfa as below average in 2012.

2011: This was the last study showing only the national results, before JD Power started using the regional format for its annual auto insurance customer satisfaction study. Alfa received the JD Power rating of 5 Power Circles (among the best), scoring 843 out of 1,000 points. Alfa scored 53 points higher (5.3%) than the national average for all insurance companies surveyed, which was 790 out of 1,000 points. Although this was a national study, I’m sure most of the Alfa customers surveyed were from the same states listed above in the Southeast region for 2012 & 2013.

Summary: Alfa scored .7%, 1.6%, and .6% above the region average each year in the 2013, 2014 & 2015 Southeast studies respectively, showing a trend of at least slightly above average auto insurance customer satisfaction in the Southeast region states of AL, GA, KY, LA, MS, NC, SC, and TN.

The Annual JD Power US Auto Claims Satisfaction Study

2014: Alfa was not included in the 2014 study.

2013: Alfa was not included in the 2013 study.

2012: Alfa was not included in the 2012 study.

2011: Alfa was not included in the 2011 study.

The Annual JD Power Auto Insurance Purchase Experience Study.

2015: Alfa was not included in the 2015 study.

2014: Alfa was not included in the 2014 study.

2013: Alfa was not included in the 2013 study.

2012: Alfa was not included in the 2012 study.

The Annual JD Power US Property Claims Satisfaction Study.

2015: Alfa was not included in the 2015 study.

2014: Alfa was not included in the 2014 study.

2013: Alfa was not included in the 2013 study.

2012: Alfa was not included in the 2012 study.

The Annual JD Power US National Homeowners Insurance Customer Satisfaction Study.

2014: Alfa was not included in the 2014 study.

2013: Alfa was not included in the 2013 study.

2012: Alfa was not included in the 2012 study.

2011: Alfa was not included in the 2011 study.

2010: Alfa received the rating of 4 power circles (better than most).

Summary: Alfa has been dropped from the JD Power national home insurance study since 2011, probably due to its relatively small share of the US home insurance market. However, Alfa has a large share of the home insurance market in Alabama, and to a much lesser extent, Mississippi & Georgia. It’s good Alfa received a 4 power circle rating for home insurance customer satisfaction in 2010, but one year’s positive rating years ago is not enough to indicate the level of home insurance customer satisfaction with Alfa now. You can use the home insurance complaint ratings I show for Alfa in the third section of this review below, as a proxy for determining home insurance customer satisfaction with the Alfa Insurance Group companies.

3. Alfa Insurance Group Auto & Home Insurance Complaint Statistics & Ratings

You may really like your car or home insurance company, or you may have heard from relatives or friends about the insurance companies they think are best, but you never really know how good your insurance company will be, until you have a serious claim. A great way to evaluate an auto or home insurance company’s claims service is to look at its customer complaint record.

A measure of quality for an auto or homeowners insurance company is the number of upheld complaints filed against it with a state’s insurance regulatory authority, compared to the industry average and competing companies. Some of the most common reasons, for people to file auto & home insurance complaints with a state insurance department against insurance companies, are for delays in a claim payment, unsatisfactory payment of a claim, and denial of a claim.

This part of my review will show you if Alfa auto & home insurance has a better-than-average, average, or below-average complaint record, based on its 2009-2014 customer complaint statistics. This section of the review provides valuable information, to help you decide if Alfa, or a competitor, like State Farm, Nationwide, Liberty Mutual, Progressive, or GEICO, is a better insurance company for you. By choosing a company with a better-than-average complaint history, or at least avoiding companies with consistent, worse-than-average complaint records, you decrease the likelihood you will have a negative experience, when you need your auto or home insurance company.

Alfa, like most insurers, has a group of subsidiary companies insuring personal use vehicles &/or homes in the USA. The use of more than one auto or home insurance subsidiary company is usually to offer different pricing, or operate in a certain US state or states. Different subsidiaries can be used to offer specific pricing for certain market segments, such as drivers with lower or higher risk expectations (for example, drivers with a clean driving record vs. drivers with tickets and accidents), or certain occupations and employers, such as teachers or government employees, or to insure certain types of vehicles or residences, such as mobile homes, motorcycles, or motor homes, or to sell through different distribution channels, such as direct from the company, through a company agent, through an independent insurance agent, or other reasons.

The complaint statistics, called complaint ratios, used in this Alfa Insurance review are the number of upheld complaints filed against each of the Alfa companies with a state’s insurance regulatory authority, adjusted for each subsidiary’s market share, as determined by the National Association of Insurance Commissioners.

The complaint ratios for the Alfa insurance companies listed below display the ratio of the company’s U.S. Market Share of closed complaints compared to the company’s U.S. Market Share of premiums for a specific policy type. Complaint ratios lower than “1” have less complaints than average, and complaint ratios over “1” have more complaints than average. The lower the complaint ratio, the less complaints against the company. Ideally, you want to choose an auto or home insurance company with complaint ratios less than 1.00 each year, at least over the most recent three years.

So you don’t have to worry about comparing complaint ratio numbers, I devised a rating system to help you identify if Alfa has a good or poor complaint record.

Here’s how I establish my auto & homeowners insurance complaint ratings:

B = Better than average. Insurance companies with complaint ratios less than 75% of the average insurance company.

C = Average. Insurance companies with complaint ratios from 75% to 125% of the average insurance company. I use a minus sign (-) to indicate auto insurance complaint ratios slightly worse than average (1.05 to 1.25) and a plus sign (+) for auto insurance complaint ratios slightly better than average (.95 to .75).

W = Worse than average. Insurance companies with complaint ratios more than 125% of the average insurance company.

I prefer companies with the longest recent history of “B” ratings each year (or at least in the most recent three years). Companies with “B” or “C+” ratings are okay, too, particularly if they have less market share, with less than $50,000,000 in premiums for a line of insurance (such as auto or home) each year. I prefer to avoid companies with a consistently higher than average number of complaints, or with inconsistent complaint records, unless there are mitigating factors, such as very small market share.

I. Alfa Auto insurance Complaint Record

Alfa has 7 subsidiary companies insuring personal use vehicles in 11 states. Here is the auto insurance complaint record and change in market share for each Alfa subsidiary insuring private passenger vehicles in the states where Alfa operates:

Alfa Mutual Insurance Company Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = B (.18)

2015 US auto insurance premium = $370,803,325

2014 Auto Insurance Complaint Ratio = B (.12)

2014 US auto insurance premium = $354,872,635

2013 Auto Insurance Complaint Ratio = B (.13)

2013 US auto insurance premium = $337,826,757

2012 Auto Insurance Complaint Ratio = B (.03)

2012 US auto insurance premium = $342,355,986

2011 Auto Insurance Complaint Ratio = B (.19)

2011 US auto insurance premium = $352,066,551

2010 Auto Insurance Complaint Ratio = B (.10)

2010 US auto insurance premium = $355,413,137

2009 Auto Insurance Complaint Ratio = B (.02)

Alfa Mutual Insurance Company is the largest Alfa subsidiary selling auto insurance, and operates in Alabama only. Auto insurance market share growth for Alfa Mutual Insurance Company increased from 2013 to 2014, which may mean Alfa Mutual Insurance Company now has more competitive auto insurance rates. Growth in market share can be a sign of competitive rates, and flat or decreasing market share can be a sign of higher auto insurance rates.

Alfa Mutual Insurance Company has maintained a consistently superior complaint record over the last six years, with its worst year still being a fantastic 19% of the number of auto insurance complaints expected based on for its size, compared to the industry average.

Alfa Vision Insurance Corp. (Now called Trexis Insurance Corp.) Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = W (3.63)

2015 US auto insurance premium = $150,751,203

2014 Auto Insurance Complaint Ratio = W (2.72)

2014 US auto insurance premium = $152,896,933

2013 Auto Insurance Complaint Ratio = W (3.77)

2013 US auto insurance premium = $145,582,449

2012 Auto Insurance Complaint Ratio = W (4.62)

2012 US auto insurance premium = $115,454,612

2011 Auto Insurance Complaint Ratio = W (3.84)

2011 US auto insurance premium = $94,654,496

2010 Auto Insurance Complaint Ratio = W (4.09)

2010 US auto insurance premium = $86,974,950

2009 Auto Insurance Complaint Ratio = W (3.40)

Alfa Vision Insurance Corp. sells nonstandard auto insurance in the states of AR, FL, IN, KY, MO, OH, TN, & VA. This Alfa subsidiary has grown its auto insurance market share each year since 2010, which may be a sign it has competitive car insurance rates for drivers having a hard time qualifying for standard auto insurance, due to their driving record, or other reasons. However, Alfa Vision Insurance Corp., like most nonstandard auto insurance companies, has a consistently worse than average complaint record over the last six years, having more than 3 times the average expected number of complaints for a company of its size in most years. Before choosing Alfa Vision, check with GEICO & Progressive, which also sell nonstandard auto insurance, and may have a better rate for you, and a better complaint history.

Alfa Specialty Insurance Corp. (now called Trexis One Insurance Corp.) Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = W (1.45)

2015 US auto insurance premium = $78,412,385

2014 Auto Insurance Complaint Ratio = B (.52)

2014 US auto insurance premium = $100,212,410

2013 Auto Insurance Complaint Ratio = B (.54)

2013 US auto insurance premium = $98,977,119

2012 Auto Insurance Complaint Ratio = C+ (.92)

2012 US auto insurance premium = $77,175,099

2011 Auto Insurance Complaint Ratio = W (1.41)

2011 US auto insurance premium = $59,984,622

2010 Auto Insurance Complaint Ratio = W (1.55)

2010 US auto insurance premium = $49,176,276

2009 Auto Insurance Complaint Ratio = B (0) (No complaints)

Alfa Specialty Insurance Corp. sells auto insurance in the states of AL, AR, GA, IN, KY, MO, MS, OH, TN, TX, & VA. This Alfa subsidiary has grown its auto insurance market share each year since 2009, but was flat from 2013 to 2014, which may be a sign Alfa Specialty Insurance Corp. no longer has competitive rates. When an auto insurance subsidiary has “Specialty” in its name, it usually means it sell nonstandard auto insurance to high risk drivers or certain types of vehicles. If this is the case, the recent complaint history for Alfa Specialty Insurance Corp. is not bad, compared to many other nonstandard auto insurance companies. As recommended with Alfa Vision, be sure to check the rates of GEICO & Progressive, before choosing or sticking with Alfa Specialty Insurance Corp.

Alfa Insurance Corp. Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = B (.72)

2015 US auto insurance premium = $95,316,597

2014 Auto Insurance Complaint Ratio = B (.38)

2014 US auto insurance premium = $83,082,284

2013 Auto Insurance Complaint Ratio = B (.43)

2013 US auto insurance premium = $74,440,816

2012 Auto Insurance Complaint Ratio = B (.36)

2012 US auto insurance premium = $75,024,735

2011 Auto Insurance Complaint Ratio = B (.23)

2011 US auto insurance premium = $74,155,640

2010 Auto Insurance Complaint Ratio = B (.58)

2010 US auto insurance premium = $73,451,433

2009 Auto Insurance Complaint Ratio = B (.11)

Alfa Insurance Corp. sells auto insurance in Georgia & Mississippi. The auto insurance market share for Alfa Insurance Corp. has grown from 2013 to 2014, which may mean Alfa Insurance Corp. now has more competitive auto insurance rates. Alfa Insurance Corp. has a very good auto insurance complaint history, with a consistently better than average complaint ratio over the last 6 years.

Alfa Mutual General Insurance Company Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = C (.94)

2015 US auto insurance premium = $24,194,554

2014 Auto Insurance Complaint Ratio = B (.41)

2014 US auto insurance premium = $25,229,199

2013 Auto Insurance Complaint Ratio = B (0) No complaints

2013 US auto insurance premium = $39,996,344

2012 Auto Insurance Complaint Ratio = B (0) (No complaints)

2012 US auto insurance premium = $36,245,916

2011 Auto Insurance Complaint Ratio = B (.25)

2011 US auto insurance premium = $33,478,466

2010 Auto Insurance Complaint Ratio = C+ (.88)

2010 US auto insurance premium = $28,764,214

2009 Auto Insurance Complaint Ratio = B (.38)

Alfa Mutual General Insurance Company sells auto insurance in AL, GA, & MS. Its a small subsidiary, based on its total annual auto insurance premium, and its auto insurance market share decreased from 2013 to 2014, which may be a sign it no longer has competitive auto insurance rates.

Complaint ratios can be misleading for smaller companies, where 1 or 2 complaints can lead to a very high complaint ratio, making it look like it has a terrible complaint record. Alfa Mutual General Insurance Company had no auto insurance complaints in 2012 & 2013, one complaint in 2011, and 3 complaints in 2010. Alfa Mutual General Insurance Company has maintained complaint ratios below the average of 1.00 for the last six years, so I’d consider its complaint record as better than average.

Alfa Alliance Insurance Corp. Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = B (0) (No complaints)

2015 US auto insurance premium = $18,041,917

2014 Auto Insurance Complaint Ratio = W (1.33)

2014 US auto insurance premium = $15,670,106

2013 Auto Insurance Complaint Ratio = C+ (.77)

2013 US auto insurance premium = $14,004,897

2012 Auto Insurance Complaint Ratio = C- (1.15)

2012 US auto insurance premium = $15,523,687

2011 Auto Insurance Complaint Ratio = C (.89)

2011 US auto insurance premium = $28,441,445

2010 Auto Insurance Complaint Ratio = W (1.74)

2010 US auto insurance premium = $29,111,701

2009 Auto Insurance Complaint Ratio = C (.94)

Alfa Alliance Insurance Corp. sells auto insurance in Virginia, and used to sell it in Tennessee & North Carolina, which may account for its big drop in market share from 2011 to 2012. Complaint ratios are misleading for small subsidiary companies like Alfa Alliance Insurance Corp., where an extra complaint can lead to a worse than average complaint ratio. For example, the Alfa Alliance Insurance Corp. auto insurance complaint ratio went from 77% of the average in 2013, when it had only one auto insurance complaint for that year, to a worse-than-average auto insurance complaint ratio 33% more than the average in 2014, when it had 2 auto insurance complaints for the entire year.

Alfa General Insurance Corp. Auto Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Auto Insurance Complaint Ratio = W (10.65)

2015 US auto insurance premium = $8,558,591

2014 Auto Insurance Complaint Ratio = W (5.09)

2014 US auto insurance premium = $8,180,810

2013 Auto Insurance Complaint Ratio = W (1.46)

2013 US auto insurance premium = $14,748,598

2012 Auto Insurance Complaint Ratio = C (1.02)

2012 US auto insurance premium = $17,476,204

2011 Auto Insurance Complaint Ratio = C (.99)

2011 US auto insurance premium = $17,037,232

2010 Auto Insurance Complaint Ratio = W (1.76)

2010 US auto insurance premium = $14,390,110

2009 Auto Insurance Complaint Ratio = B (0) (No Complaints)

Alfa General Insurance Corp. sells auto insurance in MS & GA. The auto insurance market share for Alfa General Insurance Corp. has decreased each year since 2012, and it’s less than half the size it was in 2012, which may indicate Alfa General Insurance Corp. no longer has competitive auto insurance rates.

II. Alfa Homeowners (including Renters, Condo, and Mobile Home) insurance Complaint Record

Alfa has 5 subsidiary companies selling residential property (home, renters, condo, & mobile home) insurance. Here is the home insurance complaint record and change in market share for each Alfa subsidiary insuring homes, condos, & tenant’s personal property in the states where the Alfa operates:

Alfa Mutual Insurance Company Home Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Home Insurance Complaint Ratio = B (.10)

2015 US home insurance premium = $193,532,531

2014 Home Insurance Complaint Ratio = B (.10)

2014 US home insurance premium = $190,861,407

2013 Home Insurance Complaint Ratio = B (.29)

2013 US home insurance premium = $189,709,716

2012 Home Insurance Complaint Ratio = B (.21)

2012 US home insurance premium = $191,705,523

2011 Home Insurance Complaint Ratio = B (.51)

2011 US home insurance premium = $210,000,848

2010 Home Insurance Complaint Ratio = B (.18)

2010 US home insurance premium = $204,706,504

2009 Home Insurance Complaint Ratio = B (.04)

Alfa Mutual Insurance Company sells home insurance in Alabama only, and is one the largest insurers of homes in that state. Alfa Mutual Insurance Company has a superior home insurance complaint history, maintaining a better than average complaint rating for each year since 2009.

Alfa Insurance Corp. Home Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Home Insurance Complaint Ratio = B (.32)

2015 US home insurance premium = $30,794,378

2014 Home Insurance Complaint Ratio = B (.65)

2014 US home insurance premium = $28,044,813

2013 Home Insurance Complaint Ratio = W (2.84)

2013 US home insurance premium = $27,112,590

2012 Home Insurance Complaint Ratio = C+ (.86)

2012 US home insurance premium = $28,205,810

2011 Home Insurance Complaint Ratio = B (.57)

2011 US home insurance premium = $29,000,294

2010 Home Insurance Complaint Ratio = W (2.77)

2010 US home insurance premium = $29,588,282

2009 Home Insurance Complaint Ratio = B (.29)

Alfa Insurance Corp. sells home insurance in GA & MS. Complaint ratios are more erratic for smaller subsidiaries like Alfa Insurance Corp., but the worse than average complaint ratios for 2013 and 2010 are a concern for me. However, the occasional year with a worse than average ratio for companies of this size should not be a reason for alarm.

Alfa Mutual General Insurance Company Home Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Home Insurance Complaint Ratio = B (0) (No complaints)

2015 US home insurance premium = $26,751,898

2014 Home Insurance Complaint Ratio = W (1.33)

2014 US home insurance premium = $27,328,057

2013 Home Insurance Complaint Ratio = B (.42)

2013 US home insurance premium = $26,422,401

2012 Home Insurance Complaint Ratio = B (0) (No complaints)

2012 US home insurance premium = $26,816,078

2011 Home Insurance Complaint Ratio = C+ (.82)

2011 US home insurance premium = $30,019,765

2010 Home Insurance Complaint Ratio = B (.62)

2010 US home insurance premium = $29,302,506

2009 Home Insurance Complaint Ratio = B (0) (No complaints)

Alfa Mutual General Insurance Company sells home insurance in AL, GA, & MS. Alfa Mutual General Insurance Company had a consistently lower than average home insurance complaint ratio (lower than 1.00) each year from 2009 to 2013, but its number of home insurance complaints in 2014 was 33% higher than the average.

Alfa Alliance Insurance Corp. Home Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Home Insurance Complaint Ratio = B (0) (No complaints)

2015 US home insurance premium = $12,714,154

2014 Home Insurance Complaint Ratio = C+ (.76)

2014 US home insurance premium = $11,967,138

2013 Home Insurance Complaint Ratio = C (.96)

2013 US home insurance premium = $11,436,184

2012 Home Insurance Complaint Ratio = B (.71)

2012 US home insurance premium = $11,373,933

2011 Home Insurance Complaint Ratio = B (.46)

2011 US home insurance premium = $17,865,073

2010 Home Insurance Complaint Ratio = B (.52)

2010 US home insurance premium = $17,661,890

2009 Home Insurance Complaint Ratio = C+ (1.13)

Alfa Alliance Insurance Corp. sells home insurance in Virginia, and used to sell it in North Carolina & Tennessee. Alfa Alliance Insurance Corp. has a very small home insurance market share that has been flat since 2012. With very small companies having only one or two complaints a year, better or worse than average complaint ratios are not reliable to judge the quality of the company’s service.

Alfa General Insurance Corp. Home Insurance Complaint Statistics & Ratings

B = Better than Average C = Average W = Worse than Average

2015 Home Insurance Complaint Ratio = W (6.71)

2015 US home insurance premium = $13,357,289

2014 Home Insurance Complaint Ratio = W (4.68)

2014 US home insurance premium = $11,641,982

2013 Home Insurance Complaint Ratio = W (3.21)

2013 US home insurance premium = $10,290,726

2012 Home Insurance Complaint Ratio = W (1.66)

2012 US home insurance premium = $9,686,008

2011 Home Insurance Complaint Ratio = W (3.57)

2011 US home insurance premium = $9,200,262

2010 Home Insurance Complaint Ratio = C (1.00)

2010 US home insurance premium = $9,063,193

2009 Home Insurance Complaint Ratio = B (0) (No complaints)

Alfa General Insurance Corp. sells home insurance in Georgia & Mississippi. Alfa General Insurance Corp. has very small share of the homeowners insurance market, so a few complaints lead to high complaint ratios, but its number of complaints in 2014 and consistently worse than average home insurance complaint record each year since 2011, should be a cause of concern.

Thanks for reading this review of Alfa auto & home insurance. You can find other reviews of leading auto, home, & life insurance companies on my website & blog.

What do you think of Alfa? Did you find this review useful? Tell me your thoughts. Comment on my facebook page. If you have questions and would like my help, you can reach me at help@smartshopyourcarinsurance.com. Follow me on Twitter for important insurance consumer news & new blog entries at CarInsWatch.