I started this blog series about how to choose an agent, telling you about the hype you hear from every agent, usually in a confident, friendly manner: “I have many years experience. I represent a large, old, financially stable company with 24 hour claims service. I’m an independent agent, and I can shop the home & auto insurance market for you (except I don’t tell you I don’t represent some of the biggest & best companies). I put my customers first. Yadda, yadda, yadda.”
There are lots of well-established, financially strong insurance companies. Most companies have 24 hour claims reporting. Almost all of the reasons agents tell you why you should insure with them are not unique, and they are common among all insurance companies. If other companies offer the same benefits, why shouldn’t you choose the company with the lowest price?
Some agents do add value with the service they provide, and this blog post will show you how to recognize this value, and allow you to tell the agents really putting their customers first, from the majority of agents merely claiming to put their customers first. Continue reading